Connexions Branding
Maintaining a strong, and consistent, visual identity by the correct use of branding helps to ensure that Connexions is instantly recognisable as a source of reliable, tailor-made information, advice and guidance.
Branding includes such elements as standard colours and fonts, and the correct positioning of logos and images in each type of printed or online communication medium.
To support partners in the production of Connexions-related communications and resources, and to ensure that the Connexions brand is used according to the DCSF's expectations, a comprehensive set of branding guidance and documents are available below, including guidelines which provide flexibility for local needs.
The Connexions Service Specifications for LAs include:
Local authorities must ensure services are presented through the
Connexions brand.
Please note: many of the files below are available in Zip format. Instructions on how to use Zip folders are available at the bottom of this page.
Guidance
Connexions
Branding Guidance (May 2007)
Office templates
Connexions
Branding Office Templates
National and regional logos
National
Logo
National
Logo with strapline 'Let's talk about you'
National
Logo with strapline 'The best start in life for every young
person'
Regional
logo
Logo endorsements
National
Logo Endorsement with Strapline 'In Partnership'
National
Logo Endorsement with Strapline 'Working in Partnership
with'
National
Logo Endorsement with Strapline 'Working with'
Regional
Logo Endorsement with Strapline 'Working In'
Regional
Logo Endorsement with Strapline 'In Partnership'
Regional
Logo Endorsement with Strapline 'Working With'
Connexions direct
Connexions
Direct Branding Guidelines - Mouse (Regular)
Connexions
Direct Branding Guidelines - Mouse (Reversed)
Connexions
Direct Branding Guidelines - Phone (Regular)
Connexions
Direct Branding Guidelines - Phone (Reversed)
Connexions
Direct Branding Guidelines - Mobile (Regular)
Connexions
Direct Branding Guidelines - Mobile (Reversed)
Other files
Connexions
Branding - Logos for Office Use
Connexions
Branding - Regional Stationery
Connexions
- National Stationery
Connexions
Branding - Literature Examples
Connexions
Branding - Web Template
Opening Zip files
Windows XP
If you're using Windows XP, then your operating system has built-in support for Zip files
1) Double-click the archive icon and it will open a folder. Then you can drag the files you want into another folder.
2) Right-click the archive icon and select "Extract All" and
Windows will prompt you through the process.
Warning: Windows will let you open documents that are inside a ZIP
archive. This is great if you just want to see what the document is. But beware
that if you change the document and then want to save it, windows defaults to a
temporary folder that you have trouble finding if you are not watching
carefully. It is best not to work from inside a ZIP archive.
Mac
Simply double-click the icon. The Finder will create a new folder with the same name as the archive file and decompress all the files from the archive in that folder.
This page was last updated on 29 August 2008
